THE BOOKDesigning for Social Change will focus on scrutinizing the social design process: highlighting what helped a design succeed and owning up to its shortcomings. This book is about identifying, understanding, and using strategies that can improve the design process. The book will be divided into three sections:
Social Design Strategies
This chapter will illustrate how these strategies have helped social design projects succeed. Some of these include immersing into the community, building trust, and designing in the community's voice.
The largest section of the book features 20 real projects from graphic designers who set out to do good with their skills. Each project addresses unique challenges, like underfunded after school programs and earthquake readiness. Posters, publications, websites and installations show off the versatility of approaches. Each case study summarizes a project and analyzes the strategies that guided the designer’s process. The reader will learn what worked and what each designer would do differently.
The final chapter deals with sustainable, grassroots funding ideas. Designers can avoid or augment the grant writing cycle with one of many scaleable solutions to pay for small to large projects.
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